Welcome home
Sam and Angel Gualtieri wanted to attract members to a new church by making them feel as welcome as they possibly could. So, they produced signs expressing such sentiments as, “You Belong Here,” “Welcome Home,” and “The Best is Yet to Come!” The signs were so effective that the couple kicked off its Popsigns business, selling signs primarily to churches, to promote community.
Popsigns knew that Easter is an important holiday for its primary customers. So, the company decided to partnered with Juice, a digital marketing agency, to launch a campaign to reach new customers and increase sales.
Products Used
Carousel: Show up to 10 images or videos in a single ad.
Custom Audiences: Reach your customers and contacts on Facebook.
Lookalike Audiences: Find people similar to your customers and contacts.
OUR CLIENTS - GET RESULT
"The results speak for themselves"
Being able to reach more people with our product means that we’re bringing more smiles to our customers and their tribes, which is the biggest payoff we could achieve. As long as we continue to see profitability in our campaigns, Facebook will be a big part of our marketing engine.
Sam Gualtieri
Founder, Popsigns
RSVLTS
The online apparel and lifestyle brand wanted to make a big splash for Black Friday so it used Facebook’s campaign budget optimization and dynamic ads for broad audiences, achieving a 7X return on ad spend.
Record-breaking results:
- 7X return on ad spend
- 2,600 sales over 6-day campaign
- 3.5X number of Black Friday sales year over year
- 1,000 purchases on Black Friday alone
Paleo Bakehouse
This online bakery worked with its agency JUICE agency to revamp its Facebook ad strategy and reach its audience with more advanced campaign objectives and products, achieving a 4.1X return on ad spend and 2.6X more purchases.
The new Facebook ad strategy definitely paid off. Paleo Bakehouse has doubled its revenue every 2–3 months and grown from thousands in annual revenue into a million-dollar business, from a home kitchen into a factory, and from 3 to 10 employees.
- 4.1X average return on ad spend
- 2.6X increase in purchases
- $311,323 increase in revenue
- $742,311 total value of conversions
Cuddly
Juice helped a leading platform, which raises funds for rescue animals, scale up their fundraisers using customised ads – resulting in a 4.28 -times increase in conversions.
The campaign helped CUDDLY drive more donation purchases for rescue animals at scale. Results based on reporting data from Facebook Ads Manager showed a:
- 4.28x increase in conversions
- 27,983 purchases driven