What makes Google so special? It’s all about intent. In fact, Google’s entire philosophy is built on giving users what they want, exactly when they want it.
No matter your business objective, Search, Shopping, Display, and YouTube ads are essential to driving growth. Why? Because with Google ads, your brand can be there at every stage of a consumer’s journey.
A successful Google campaign targets the right people, at the right time, with the ad most relevant to the stage of their journey. Targeting critical moments, the few seconds when consumers know what they want and are ready to act, is essential. We ensure your brand is present for these moments.
There is a litany of competitors that can show alongside your ad. How do you stand out for any given search? Why should consumers choose you?
The answer to this question often starts with channels like YouTube or Display. Over 90% of people say they discover new brands or products on YouTube. Being present by serving your ads to people when they are actively browsing YouTube channels, videos, or websites looking for similar products or services to your own is critical. This gives you the edge over your competitors, who are often not showing in the same places.
As a business, you want to be sure you reach consumers at the moment they are ready to purchase or commit. Search and Shopping ads are an essential part of that equation. We make sure your ads are easily found, stand out from the crowd, and speak to the searcher’s exact need. We tailor the messaging of your ad to match the consumer’s intent and their place in the buying journey. We also utilize in-market, affinity, and retargeting audiences to maximize your ad spend’s effectiveness.
RoAS of at least 3.5
High ticket item with heavy competition from large brands and retailers
Launch a new brand and rapidly grow sales
We develop custom strategies for each client, staying agile, and quickly capitalizing on changes in consumer behavior, and to ensure the best possible results for our clients. We’re certified experts in: